After a 48-inch OLED? The very first 48-inch OLED TVs are finally on their way, now that LG has confirmed that the new size for its CX OLED TV will be rolled out in the coming weeks. The 48-inch CX OLED is now available in the UK, alongside the larger 55-inch, 65-inch, and 77-inch models. We have been told that in June, it will land in the “major European and Asian markets,” with the US and “other target countries to follow.”
While we initially expected a broader version in May, ongoing production issues or the disruption of Covid-19 may have pushed that date further than expected – but you can comfortably rest knowing it’s now on its way.
What’s the fuss about the 48-inch CX? OLED TVs have historically been stuck on a limited number of formats – the smallest being the flagship of the 55-inch category – and the extra size marks an opening up of technology to new form factors, price points, and consumer needs. We know UK prices for the 48-inch CX OLED, which is available at retail for just £1,499 – around $1,860/AU$3,100 at current conversion rates.
Although we were disappointed not to see a 48-inch BX OLED lower the cost of LG’s entry-level model, the new format will still make the CX a lot more affordable for people on a smaller budget (and more compact for people with a smaller home).