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Guide: Best Freelancing Fields To Tap Into
The freelance industry is definitely a changing environment. With new areas of interest constantly gaining in popularity and employers seeking top talent on a daily basis, there is no doubt that exciting opportunities for talented professionals are emerging.
Over the past year, the freelance industry has really started to see solid growth in a number of fields that were not traditionally considered fields where freelancers could potentially get consistent work. While some of these fields are branches of pre-existing popular areas of interest, they are worth researching if you have the skills and time and are looking for a little (or a lot) of extra cash.
1. Search engine marketers for Baidu
Baidu.com is the Chinese search engine of choice due to government restrictions on the use of Google in that region. Baidu is the “search giant of China,” with millions of page views per month and an incredibly large and active user base. Of course, this has provided companies trading in this region with a tremendous opportunity to reach consumers through search, much like with Google.
Interestingly, this is now spreading to companies outside the region who are also seeing benefits from targeting Baidu. If you have experience using your SEO skills for Baidu, this is a very unique skill to have at your disposal right now.
2. Responsive web designers
The world of blogging is buzzing with Responsive Web Design, and with good reason. If you are a developer experienced in producing device-dependent web design which can either be scaled perfectly per device, or show and hide content based on screen size and device type, there are tons of companies looking to hire you right now.
Responsive Web Design makes the use of a separate website superfluous mobile-Optimized and desktop-based site so that companies realize real cost savings by taking the RWD path.
3. T-shirt designers
Everyone loves a cool T-shirt, right? Sure. Well, the online t-shirt design space is booming. There are numerous sites and organizations looking for talented designers who can work with substances and make design considerations based on t-shirt sizing, and this is a really fun industry to get into.
If you are a graphic designer, with solid printing or web experience, this field can be a great option to add to your portfolio of works.
4. Virtual assistants
Nowadays so many people work from it home with small businesses that don’t have office space to house employees. So what do they do? They hire a VA or virtual assistant. VAs are the go-to person who takes care of anything you don’t have time for.
From appointment management, to copy types, to all kinds of office related tasks, virtual assistant positions are a great way to choose up some extra cash, and can be very profitable if you care for (and can handle) more than one customer.
5. Payment specialists in the store
Developers experienced in integrating in-store payment services such as PayPal Here, Square or anything else related to Near Field Communication technologies are difficult to find at the moment because the technologies are so new.
With literally thousands of restaurants all relocating mobile based payment systems, developers who are capable understand the balance between human interaction with the customer, and the technology that makes it possible, is a great place to do some really interesting work for years to come.
6. Competition specialists (social media)
Companies are constantly wondering; “How do I build more followers on my Facebook page?” One of the most successful methods of recent times has been for social media marketing experts to host social media competitions that capture both ‘likes’ and user data via input forms.
Competitions like this have a dual effect where you build your market base through regular email marketing to your competition participants (with permission, of course), and also through a larger follower base. If you skills gained from Facebook Sweepstakes or other competitive mechanisms, this is a great place to find work.
7. Infographic designers
Numerous marketing departments are getting to the point where they are looking for a little more creative online work now that they are satisfied with their web presence and generating quality traffic. For many of those departments, infographics have become the golden goose they want to implement on their blogs and social media accounts.
While infographics have been around for a while, many still believe they are expensive and difficult to produce. This is simply not the case. If you look around you can get some really great results for a very reasonable price
8. Amazon Web Services Specialists
AWS has grown enormously in popularity in recent years, largely because of its Backed by Amazon, it is scalable and by offering complex services at an affordable price point previously unseen on the market.
Because Amazon has taken a big step in the hosting services space and the fact that many big companies are using their services, tech professionals who can help customers set up up their AWS platforms, or help with transfers to AWS are very popular.
9. Crowdsourcing Videos
If you have a flair for it make video and get the circle fully ready for productionThe explosion of crowdfunding sites like KickStarter.com has led many people to look for freelancers who have been successful in helping others raise money for their cause or project.
This requires specialist skill, often someone who can find the balance between selling the product and humorEither way, this area of expertise can lead to working on really fun projects.
10. Conversion optimization specialists
Companies are now looking for web specialists who excel in optimizing the user path through corporate websites. Whether through advanced eye tracking technologies or restructuring content on your home page, or implementation of key messages designed to handle guide redirect your users to a goal or conversion, specialists who can get the most out of a website, are currently seen as the next stage in web marketing professionals.
Brush up on your conversion optimization skills, and you will find yourself highly valued in the freelance market.
Editor’s Note: This post was written by Paul Dunstone for Hongkiat.com. Paul is the founder of JobStock.com, a freelance marketplace that offers job opportunities to freelancers in more than 250 different job categories. Paul is also the editor of the Job Stock blog, which provides tips for freelancers and small and medium-sized businesses. You can find it on G +.
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