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Guide: How to be a Successful Freelance Content Writing: Guide
The internet is full of search engines helping everyone find something. If it is on the internet, a search engine can find it, provided the searcher uses the correct keywords and is willing to browse pages on other similar websites that use the same keywords.
Many websites have their own search engines. Some are simple, but many, like LinkedIn’s learning search engine, are quite advanced. Of the numerous search engines (including locals), Google is perhaps the most advanced.
The successful freelance writer knows how to use search engines to find relevant and real information on the topics they choose or are hired to cover. Google’s Advanced Search is one of the most comprehensive and thorough search engines in the world. Know how to making use of the advanced Google search function is a major plus for the content writer or anyone looking for specific information.back to menu ↑
A social disease
You don’t have to be sick to know that social media is key to today’s most talked about topics. Social networks may not be the place to find perfect information about anything … but they are the best place to find out what’s being said about any topic on the planet.
Knowing which social media, or the trillions of people who use them, are always thinking about a topic makes for great material for the content writerHowever, it is even better to know what people are not saying. Therefore, the good investigator knows what to look for, and recognize what is not thereback to menu ↑
New news Vs. Old news
The most interesting articles, posts and copies are those go the extra mile when it comes to a particular topic. New content writers know enough to watch up the latest information on their topic and write about it, but it’s usually the trained writer who looks up older messages and outdated news
This allows the writer propose more interesting material show opposing ideas and growth, and use both old and new quotes indicate a change shifts in topic and popular opinions.
As an example, the Empire State Building was completed in 1931 and was the tallest building in the world at the time. While this is interesting, it is even more convincing to learn that the Chrysler Building, completed a year earlier, was the tallest building (for a year), and it was not believed that a building could get higher. The pyramid shape of the Empire State Building, the first to use it, is how this was achieved.
Without looking at older reports on the matter, a researcher wouldn’t find it in articles about the Empire State Building. It not only shows a shift in beliefs less than a year apart as well how it was achievedback to menu ↑
Bickering in quotes
You can be crazy all the people sometimesYou can even be fooled some of the people all the time, but you can’t fool everyone all the time [Sic] This quote, attributed to Abraham Lincoln. Whether PT Barnum, depending on where you find the information, also applies to freelance content writing.
It’s the perfect example of thorough research and why it’s so important to do this with every post you write. You provide these three services, among other things.
1. Find a direct quote, not someone to paraphrase it. This is what the [sic] indicates.
2. Show the different beliefs of to whom it is attributedMany feel that PT Barnum said about his world famous sideshows when someone said they were fake. His “freaks of nature” were real people. However, the original quote is not found in copies of Abraham Lincoln’s Prohibitionist speech; witnesses were previously found (early 1900s to a speech in the 1880s) who heard the president say it during the speech.
3. Gives the reader food for thought.back to menu ↑
The “Times Three” rule of inquiry
Another glaring example of why in-depth research is so essential to content writing is that people can verify, and many will verify what you say in an article or post. For this reason, many seasoned writers use the “Times Three” rule of inquiry.
Easy said, find three reliable sources that verify the same content as fact, fiction or fantasy. If you still have the wrong information, you have those sources to refer to as your sourceMost people won’t dig that deep to prove you wrong, especially when presenting a link to your strongest source.
Never use Wikipedia as a source of verified information.back to menu ↑
The Secret of Using Wikipedia for Content Writing
Wikipedia is a true American resource because it is “of the people, by the people and for the people.” This means that anyone can write a Wikipedia articleThe information has not been explored so deeply in many of them, and the standards for writing (or rewriting) are not difficult to achieve.
However, that is a secret many writers know they are very usefulAt the bottom of most Wiki articles are links to resources that are extremely useful as a starting point for research.back to menu ↑
The Bottom Line in Research
The old writing rule that applies to research is still viable. Always find and present the who, what, where, when, why and how, and you will always find interesting and informative things to say on a particular topic.
When you combine this with old and new information comparison, real direct quotes, hot topics with content that hasn’t been touched on social media yet, and provide your resources, you have a winning post or article that has been properly researched and provides value to the reader.back to menu ↑
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