Google's Accelerated Mobile Pages project has raised controversy since its launch in 2015. This is an open source standard for a special type of web page, and it greatly enhances the site that uses it. These pages read the search engine immediately. Like Google and (now) Bing. However, there are many critics that Google has spent years to conquer the Web. In particular, the news carousel page at the top of Google's mobile search results brings significant incentives to the organization of news. Hatsuko And Vox Media – to use.
In the past three years, led by Google's Malta Ubl who was the final decision of this project. But this is now changing. Google is changing the governance model. It is a way that the open source community likes to explain the creation of the committee. Ubl is part of the open web and its aim was to express explicit promises by involving non-Google employees in making decisions about googlers in the future by changing the way of work. web.
This week I talked with Vergecast's Ubl and talked about its location, its evolution, and the web impact that all these changes are using every day. Here is a small excerpt. I will talk about whether it was effective, although it is not a challenge for Google recruitment here.
Niirei Patel: Do you think that you do not have a carousel and you can not imposing immediate load on search using Google's search infrastructure if you develop it orphaned? Do you think you won the bottom as a web format? Or do you think that growth has accelerated by what Google can do on search pages?
Malta Ubl: I think there are two things to this equation: Google has the experience of moving ecosystems based on research incentives. And even if I do not, they are actually …
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