Apple has released a statement from Tim Cook, which publicly responds to George Floyd’s death. The CEO’s letter, “Speaking Out Against Racism”, is on the front cover of Apple’s main website.
Tim Cook speaks
Mr. statement Cook is a revised version of the statement circulated to staff a few days ago in a memo. He announced that Apple will provide the Equality of justice initiative and other charities that fight racial inequality. Changes to the version released Thursday include the addition of Apple “continuing our work to bring critical resources and technology to disadvantaged school systems” and claiming that “environmental injustices #.. disproportionately damage black communities and other color communities “. A reference to internal human resources has also been deleted.
Earlier this week, technology investor Vinod Khosla criticized Apple’s CEO for not speaking after Floyd’s assassination and subsequent protests in the United States. Despite an unequivocal remark from Mr. Cook in a tweet, his memo released to the public, Apple’s donations and support for #blackout Tuesday and #theshowmustbepaused on Apple Music.
Full public statement regarding the murder of George Floyd
Full public statement bed:
Right now there is a deep-seated pain in the soul of our nation and in the hearts of millions of people. To unite, we must defend each other and recognize the fear, evil and indignation rightly caused by the senseless murder of George Floyd and a much longer history of racism.
This painful past is still present – not only in the form of violence, but also in the daily experience of deep-seated discrimination. We see it in our criminal justice system, in the disproportionate number of diseases in black and brown communities, in the inequalities in neighborhood services and in the education our children receive.
Although our laws have changed, the reality is that their protection is still not universally applied. We have seen progress from America where I grew up, but it is also true that color communities continue to experience discrimination and trauma.
I have heard so many people that you are afraid – afraid of your community, afraid of your daily life and, even worse, afraid of your own skin. We can only celebrate a society worth celebrating if we cannot guarantee that everyone who gives this country his love, his work and his life is afraid.
Our mission at Apple is and continues to be the creation of technology that allows people to change the world for the better. We have always drawn strength from diversity, welcomed people from all walks of life to our stores around the world, and strived to build an apple that is inclusive for everyone.
But we need to do more. We are determined to continue our work to bring essential resources and technologies to understaffed school systems. We promise to continue to fight against the forces of environmental injustice – such as climate change – that cause disproportionate damage to blacks and other color communities. We strive to look inside and make progress on inclusion and diversity so that every big idea can be heard. And we donate to organizations, including the Equal Justice Initiative, that challenge racial injustice and mass incarceration.
To create change, we must re-examine our own views and actions in the face of deeply felt but too often overlooked pain. Human dignity problems are not neglected. To the black community – we see you. You count and your life counts.
It is a time when many people want nothing more than a return to normality, or to a status quo that is only comfortable if we look away from injustice. As difficult as it is to admit, this desire is in itself a sign of privilege. George Floyd’s death is shocking and tragic evidence that we must strive much higher than a ‘normal’ future and build one that respects the highest ideals of equality and justice.
In the words of Martin Luther King: “Every society has its protectors of the status quo and the brotherhoods of indifferent people who are known to have gone through revolutions. Today, our survival depends on our ability to stay awake, adapt to new ideas, stay alert and face the challenge of change. ‘
With every breath, we must strive to be that change and create a better and fairer world for all.