Master card wants to participate in sports and it is big.
The company announced a new partnership with the League of Leading of Riet Games on Tuesday. That Big) esport. In the recent tournament, the Mid Season Invitational, nearly 20 million players are watching online streams and it is estimated that there are about 100 million players in the game itself.
In this deal, Mastercard is expected to become an exclusive payment service partner of the game. The Mastercard also offers a fan experience through a priceless website where fans can enjoy behind the scenes and enjoy with professional VIP seat players.
These experiences are available at three major League / Legends annual events, Mid Season International, All Star Tournament, World Chopship. The first experience in Korea will be held next month for world tionship.
"Esports is a popular phenomenon with fans who can compete with enthusiastic and enthusiastic sports events'," said Raja Rajamannar, marketing and communications manager at Mastercard in the press release.
The Mastercard League of Legends agreement is probably the first one, despite rival Visa having signed a sponsorship agreement with the Olympics and the FIFA World Cup experts and teams.
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Mastercard signs on as a global partner of League of Legends
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