The battle within the midrange has never been so intense and manufacturers need to work tougher than ever to climb to prominence. Microsoft is definitely feeling the warmth from Android with makers, massive and small, churning out solid and affordable phones that get the job done and generally even exceed expectations – for the price.
The Lumia 735 is a 4.7-inch phone with colourful, interchangeable cases, a 720p display screen and the newest version of Windows Phone 8.1. The Lumia 735 has 4G LTE and is on sale now within the UK for free on contracts beginning at £14.50 per month, or SIM-free from Microsoft for £189.
These days, anything Windows Phone related comes from Microsoft, as the Nokia moniker has been put to the pasture. For Verizon customers, it appears as if they are getting a doozy of a phone within the Microsoft Lumia 735 – a mildly specified $192 off-contract providing. Considering that there is been a number of buzz around this value point, it will be intriguing to see if the Microsoft Lumia 735 has what it takes to pull individuals away from thоse polarizing Android mid-rangers.
Microsoft Lumia 735: Design
The Microsoft Lumia 735 sticks to the usual Lumia formula: it is plastic and it is vibrant. We have seen the green and orange versions, that are bold, placing shades with a shiny sheen. There are white and black versions, too, however of the 4 we would choose the green. The orange is a bit too garish, whereas the black and white are only a tad dull.
We just like the design, though. The sleek, curved shape is comfortable and the Microsoft Lumia 735 has an unfussy high quality that instantly endears itself. The one thing we would change is the location of the power/standby button on the right edge — it is about midway down and an actual pain if you use your cellphone in a cradle when driving.
Microsoft Lumia 735: Display
If the Microsoft Lumia 720’s display screen was a disappointment, the Microsoft Lumia 735 is a joy. Instead of a barely cramped 4.3-inch, 800 x 480 LCD, you are now a 4.7-inch, 1,280 x 720 AMOLED display screen. There is far more room to breathe right here, and visuals that after appeared blocky are now crisp. The switch to AMOLED just about ensures deep blacks with full image quality at almost every viewing angle. Colours still pop with none obvious indicators of oversaturation, and the output is wonderfully brilliant — so bright that I had to flip the brightness down to “low” when I was not testing the battery. Suffice to say that you will have little trouble utilizing this Lumia in bright sunlight.
Microsoft Lumia 735: Camera
Pictures is ostensibly why you are here if it were not for the guarantees of high-quality selfies on a budget, there would not be a lot to capture your creativeness and lure you away from other smartphones. Thankfully, the Microsoft Lumia 735 lives up to that billing… as long as your expectations match the price, anyway. The 5 MP front camera is sharper than what you will normally find in this class, and the combination of a wide-angle lens and a relatively bright f/2.4 aperture produces shots that are well-lit and allow you to fit an absurd amount of content into the body. There was loads of room for three people if I held the phone at arm’s length, and solo self-portraits can simply include tourist attractions or different scenic backdrops.
Microsoft Lumia 735: Software
The Microsoft Lumia 735 uses the Windows Phone 8.1 software, with its cheery live tiles and newly added notifications bar. Even better, it comes with the newest update, codenamed Denim, which brings a bunch of latest options into the mix.
Chief among these is Cortana, Windows Phone’s Siri-like voice assistant, which is lastly out there within the UK and China after launching within the US. Denim also permits you to create folders on your homescreen in your live app tiles, which will still show reside scrolling info.
I am quite keen on Windows Phone. It is easy to use and appears good too. Its main disadvantage continues to be its app support, though. Although most of the bigger names are found on its shelves (Instagram, Spotify and Netflix are current and proper), it is usually later to obtain new applications than iOS or Android — if it receives them at all — so it is not great if you like attempting out the newest games and providers with your mates.
Microsoft Lumia 735: Battery
Battery life was good, too, as it lasted an impressive 14 hours and 53 minutes in our continuous video playback test with the display screen set to half brightness on the medium brightness profile setting. That is spectacular for a cellphone of this worth, and it beats every other Lumia phone we have examined this year by a considerable margin, lasting roughly 3 hours longer than the Lumia 630 and four hours longer than the Lumia 830.
Microsoft Lumia 735: Specification
- OS: Windows Phone 8.1
- Body: 134.7 x 68.5 x 8.9 mm
- Weight: 134 g
- Display: 720 x 1280 pixels, 4.7 inch
- Memory: 8 GB internal, 128 expandable, 1 GB RAM
- Processor: Qualcomm Snapdragon 400
- Camera: 6.7 MP, 5 MP secondary
- Battery: 2,200 mAh
Microsoft Lumia 735: Verdict
An excellent phone for sharing photos, however less so for games. However if you do not play games there are few reasons to not purchase one.