We did not see the hardware upgrade of HomePod this year, but Apple made a massive software upgrade yesterday. The new HomePod software provides the ability to ping devices (even devices with family sharing) by searching My iPhone, sending and receiving calls, and setting multiple timers.
But how is he competing with other intelligent brothers? Today, it is stated in the IBPGR report.
According to this report, Apple's HomePod now accounts for 6% of the market. This is equivalent to just 2% of Apple's customers with home pods. The industry itself evolved to smaller and less expensive ones like Google and Amazon. Echo Dot accounts for more than half of the Amazon Echo installation base, Home Mini accounts for 40% of Google Home installation base.
Of course, Google and Amazon are leading the market for Apple's high-end smart speakers. And they both prompt customers to purchase some smart speakers. Indeed, more than one-third of owners of smart speakers other than Apple own multiple units.
Apple's other Apple devices are Apple TV. Interestingly, if you are a member of Apple 's ecosystem and are affiliated with Amazon Fire TV and Roku, it is ranked third.
It is interesting whether Apple will continue to grow in the smart speaker market with the current first generation HomePod. Also, if you plan to lower your price by performing hardware upgrades relatively quickly.
Do you have a HomePod? If so, do you like it? Please inform us with the comments below!
Hope you like the news News: CIRP: Only 2% of Apple customers have HomePod, lower price needed to expand marketshare. Stay Tuned For More Updates 🙂