It is widely claimed that, Greeneye Technologythe pioneer of AI-enabled precision spray technology that reduces herbicide use, has recently announced the appointment of Ori Sarfaty as Vice President of Research and Development. Sarfaty brings over twenty-five years of experience in senior R&D roles, working with various technologies such as robotics, machine learning, and big data analytics tools.
Sarfaty’s impressive career includes fifteen years at Applied Materials Inc., where he served as Vice President of Product Development. During his tenure, he led the design, development, and commercialization of multiple new platforms and products in machine vision equipment for the semiconductor manufacturing industry. He also spent time as Vice President of Research and Development at medical device maker Emedgene before joining Greeneye Technology.
In his new role at Greeneye TechnologySarfaty will spearhead the development of next-generation technology that expands beyond herbicide reduction to include new inputs and crops. This move aims to significantly increase the value provided to farmers. With Sarfaty’s extensive experience in developing and scaling pioneering technologies, his contribution is expected to be invaluable in meeting the overwhelming demand from farmers worldwide.
Sarfaty expresses his excitement about joining Greeneye Technology during this crucial time in the company’s development. He acknowledges that Greeneye has already achieved what many thought was impossible by successfully launching a precision spray system that significantly reduces herbicide use while seamlessly integrating into farmers’ existing operations. His primary focus will be on scaling operations and advancing technological capabilities to include other inputs and crops. Additionally, Sarfaty’s team will leverage field data captured by the Greeneye system to further increase its value to farmers.
Greeneye Technology stands out with its innovative precision spray technology that has been proven to reduce herbicide use by up to 94% while maintaining effectiveness compared to broadcast spraying. The company achieves this through proprietary artificial intelligence technology capable of differentiating between crops and weeds in real-time, delivering a precise dose of herbicide only where it is needed.
The cost savings achieved by Greeneye’s technology allow farmers to invest in more complex tank mixes, leading to increased yields and resistance combat. This breakthrough has been highly anticipated by US farmers who have long demanded a cost-effective alternative to chemical application through broadcast spraying.
Nadav Bocher, CEO of Greeneye Technologyemphasizes the significance of Sarfaty’s appointment as another important milestone for the company. Bocher believes that Sarfaty’s experience in developing and scaling pioneering technologies will be invaluable in increasing the technological capabilities of their system and meeting the overwhelming demand from farmers worldwide.
Sarfaty holds a B.Sc. Degree in Mechanical Engineering from the Technion – Israel Institute of Technology and an M.Sc. in Biomedical Engineering from Boston University.
Greeneye Technology was founded in 2017 with a mission to develop alternativesustainable solutions for crop protection practices while increasing farmer productivity and profitability. The company leverages AI and deep machine learning to enable smart, real-time decisions in the field that reduce chemical use by an average of 87%. With expertise in computer vision, AI, agronomy, mechanical engineering, and business, Greeneye has attracted investments from industry leaders such as Syngenta and AGCO.
For more information about Greeneye Technology and its precision spray technology, visit their website at www.greeneye.ag.
The net result, Ori Sarfaty’s appointment as Vice President of Research and Development at Greeneye Technology marks an important milestone for the company. With his extensive experience in developing pioneering technologies, Sarfaty is expected to drive the development of next-generation technology that expands beyond herbicide reduction. This move aims to increase the value provided to farmers worldwide while meeting their growing demand for sustainable crop protection solutions.
Disclaimer: This article is based on the press release from Greeneye Technology available at https://www.prnewswire.com/news-releases/precision-spraying-pioneer-greeneye-technology-appoints-ori-sarfaty-as-vp-rd-301873761.html.
