Intuit to Buy Mailchimp

Intuit to Buy Mailchimp

Intuit, which is known for financial service offerings like TurboTax and Credit Karma, said it will use the acquisition to accelerate growth among small business clients. It marks the company’s largest acquisition to date. Last year, the company purchased Credit Karma for more than $8 billion.

Intuit will buy email marketing company Mailchimp for $12 billion in cash and stock, the companies said Monday.

According to Intuit, the acquisition of Mailchimp will enable it to build an “end-to-end customer growth platform” for SMBs. Intuit added that its SMB platform will enable businesses to go online, market, manage customer relationships and get analytics while managing cash flow.

In addition, Mailchimp and QuickBooks will integrate data to better target customers.

Mailchimp has 13 million users global, 2.4 million monthly active users and 800,000 paid customers. The company also has data stores and AI tools that can be integrated with Intuit.

Intuit said that Mailchimp will be accretive to its fiscal year non-GAAP earnings. The Mailchimp purchase is part of Intuit’s strategy to place big bets to drive SMB growth and disrupt the market.

Disclaimer: If you need to edit or update this news from compsmag then kindly contact us Learn more

For Latest News Follow us on Google News


Latest Headlines
  • Show all
  • Trending News
  • Popular By week
Fivetran to acquire HVR;  Announces $565 Million in Series D Financing
Fivetran to acquire HVR; Announces $565 Million in Series D Financing
“The secure and efficient movement of data is a foundational requirement for the modern organization. HVR helps organizations to not only harness the power of ...
Following Tim Cook’s meeting with Vice President Joe Biden, Apple has committed to a new supply chain security programme
Following Tim Cook’s meeting with Vice President Joe Biden, Apple has committed to a new supply chain security programme
Apple announced it will establish a new program to drive continuous security improvements throughout the technology supply chain. As part of that program, ...
Popular DJing App Djay Becomes One of First Apps to Integrate Shazam on iOS 15
Popular DJing App Djay Becomes One of First Apps to Integrate Shazam on iOS 15
Once loaded, you can create a mix with similar tracks, remix the song, apply effects and deconstruct it into components using the company’s Neural Mix tech. ...
Health newsletters 21.09.21 |  |  The Brunswick News
Health newsletters 21.09.21 | | The Brunswick News
The American Red Cross will host upcoming blood drives at the following locations: blood drives • From 11 a.m. to 4 p.m. Wednesday at the College of Coastal ...
Attleboro RMV Center open for business by appointment |  local news
Attleboro RMV Center open for business by appointment | local news
George W. Rhodes can be reached at 508-236-0432. The Attleboro RMV is open from 9 a.m. to 5 p.m. Customers without appointments may have to wait until ...
Apple Inc. (NASDAQ:AAPL) and Amazon.com, Inc. (NASDAQ:AMZN) teamed together for Apple’s ‘Ghosted’ film
Apple Inc. (NASDAQ:AAPL) and Amazon.com, Inc. (NASDAQ:AMZN) teamed together for Apple’s ‘Ghosted’ film
What Happened: Johansson and Evans had co-starred in three films in Walt Disney Co’s DIS +1.83% Avengers series and were linked in a proposed remake of the ...
Piper Sandler Research Analysts Lower Earnings Estimates for Apple Inc. (NASDAQ:AAPL)
Piper Sandler Research Analysts Lower Earnings Estimates for Apple Inc. (NASDAQ:AAPL)
AAPL has been the subject of several other research reports. DZ Bank restated a “buy” rating on shares of Apple in a research report on Tuesday, August 10th. ...
ECH to Offer Free Health Checks for Hunters |  News
ECH to Offer Free Health Checks for Hunters | News
For more information or to make an appointment at either campus, please call (518) 873-3125. Educational material on local health care services and hunter ...
Trailblazing tourist trip to orbit finishes with splashdown
Trailblazing tourist trip to orbit finishes with splashdown
Their SpaceX capsule parachuted into the ocean just before sunset, not far from where their chartered flight began three days earlier. Four space tourists ...
What should you do if your phone’s ‘cloud’ storage runs out?
What should you do if your phone’s ‘cloud’ storage runs out?
In simple terms, the “cloud” is storage space on the internet, instead of your phone or computer’s hard drive. It’s a question a lot of us ask, especially ...
Show next
Compsmag - Latest News from tech, business and health
Logo