Spotify’s investment in podcasts seems to be paying off. In some U.S. states, listeners move away from Apple and turn to the service traditionally associated with music streaming.
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Spotify challenges the supremacy of the podcast
According to a new report from Voxnest, in March, Spotify had claimed New Jersey only from Apple. However, it briefly became the leading podcast provider in California and New York in the first quarter of 2020 at certain times. In addition, Apple has followed up in a few countries, including Australia and Ireland.
Along with the recent results, Spotify revealed that the podcast catalog is now over a million. It’s important not to overdo what is going on. Apple continues to dominate the podcast space worldwide and in key markets. However, the increased concentration of his rival in this area is certainly beginning to bear fruit.
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