Our winners really are small businesses. They have a total of 31 employees among them. The contest was open to business owners with between five and 200 employees. We asked them how they reinvented in their business in 2020 – the pandemic pivot – and what they’re doing to be successful moving forward. We also asked what they want Arizonans to know about them and their company. Without further ado…
That’s why Arizona’s Family, Local First Arizona, Cox News, and National Bank of Arizona launched a contest designed to help three locally owned businesses make their recoveries, expand, thrive, and invest more in their communities. As the COVID-19 case count drops and vaccination numbers climb, pandemic precautions are easing and people are returning to work and play. Businesses that were hanging on by a thread are starting to bounce back, but it’s slow going.
The grand prize is a $5,000 check and a $10,000 advertising campaign on 3TV and News5. Two runners-up will get digital media advertising worth $5,000. We all know how difficult the past 18 months have been for everyone, but it’s been especially hard on Arizonans who own small businesses. Valley native Jaime Cerreta, who launched her popular feature Jaime’s Local Love to spotlight hidden gems, teamed up with Local First Arizona to help those struggling businesses owners by encouraging “cash mobs” to spend their hard-earned money locally.
Songbird embraced the culture of supporting the community and other local business owners. When they started selling lunches, they turned around and made in-kind donation to Circle the City, a nonprofit organization that provides healthcare to those experiencing homelessness in Phoenix. The next move was to team up with two other restaurants to create collaborative dinners to-go. Contest judges say they loved those partnerships. Supporting other Arizona business, Songbird uses freshly roasted beans curated by Cortez Coffee Roaster of Tempe, and loose leaf tea from Maya Tea Company in Tucson. When in-person business essentially ground to a halt last year, Songbird Coffee & Tea House shifted its business to the doorway – serving only walk-up customers. “We sweat through summer and shivered through winter, but we made it work,” sole owner Erin Westgate said.
(Source: via Facebook) Runner-up – Songbird Coffee & Tea House
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