Yvette Perez, the business owner of Bolies Kitchen, specializes in mini pancakes, Aguas Frescas and will have specialty food items every other weekend. She is grateful that there is something like this organized in the community for aspiring business owners. Businesses included Glorious Creations, Magical Rose Vibes, Jafra, Eternal, Mary Kay, Matteos Dulceria, Sunshine Cake Shop, Nydias Creations, Bolies Kitchen, Milas Juice, Mexica1, Exclusive Scrub Collection, Salsa La Morenita, Vero’s Floral Arrangements, Yolo Bounce, R-K-J Clothing, Lincoln Heritage Funeral, Advantage, Claudias Boutique, and a few others. “These pop up are very important,” Perez said. “I want to give back to my community a lot. The mall is opening up so many opportunities for everyone that doesn’t have them. I met some people that just started getting their businesses on social media and have been doing it for so many years, and now they are expanding like crazy. It’s nice you get people from everywhere and different cities.”
“It’s really starting to get some momentum going,” Rodriguez said. “What I want to do here is bring more clientele back to the mall. I know that there is a lot of people that have started up small businesses through social media, so if getting a unit is too expensive, I want to provide them with space to come in here, set up a booth, and get their business known.” Saturday’s business pop-up event was the fourth one to take place at the mall, as Rodriguez hopes to keep them running.
To the right of the Walmart, on the other side of JC Penny, two food vendors marked the pop-ups main entrance. Inside over 20 businesses and pop-ups hoped to attract visitors. The mall is located at 1264 E Gibson Rd.
“In general, people have had the mindset for a long time, so it’s hard to change it, but the only way to really change it is to give us an opportunity,” Rodriguez continued. “If they can support a small piece of the community, that can maybe be the turning point. We can’t do it by ourselves. It takes everyone to come out and support us.” If interested in participating in a pop-up at the mall, Rodriguez recommends reaching out to him via the County Fair Mall’s Instagram page at countyfairmall530 or his work phone number (626) 257-8278. “I hear that the mall isn’t what it’s supposed to be. or the mall is bad, so it kinda scares people away, and that’s the mentality I am trying to change,” Rodriguez said. “This place is not like it used to be for a lot of the Woodland people, but it’s a start. When I showed up, I didn’t really get to see it when it flourished back in the day. So little by little, I’m trying to bring back some life and provide a good opportunity for these businesses.”
He is also aware of the mall’s current reputation and is trying to do everything in his power to sway public opinion. Rodriguez has lived in Woodland for five years and said that the mall has experienced a lot more vacancies in the last four. However, the increase in people starting their businesses due to spare time spent at home during the pandemic has started to change things.
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