Yesterday at the Midem music industry conference in Cannes, Doug Morris, CEO, Sony Music confirmed that Apple would announce its streaming service at its Worldwide Developers gathering. “It is taking place tomorrow,” Morris stated, acco. to a story from VentureBeat.
The latest rumour that came from Billboard magazine indicated a June launch, & Morris’ statement provides more credibility to it. Up to now, we’ve heard that the ad-free streaming service will come with a $9.99 monthly subscription pay and no freemium choices. Record labels that sign up with the service will present exclusive albums and singles to Apple which would not be out there from competitors such as Spotify and Xbox Music.
With just under 24 hours to go for to start the WWDC keynote, we would not have to wait long to know what Apple has in retailer for music enthusiasts.