Best Logo Generators for 2023

by Jones David

Once you’ve decided to start your business, one of the first things you need to do is establish your brand identity. This helps develop your brand’s personality, central to creating the best name and logo. Once you have your name and character, you can consider the color scheme and logo design. As a small business, you may not have the funds to go all out and work with a graphic designer, but there are some tools you can use while you’re still getting things in order.

In that situation, a logo generator is one of the most valuable tools. It takes you through all the steps of designing a logo, even if you don’t have experience. This can be advantageous because you’ll have what you need in minutes (unless you’re an overachiever, of course). While this may not be the logo you’ll have forever; it’s an excellent way to create a representation of your brand.

There are numerous logo generators on the market. Some are free, and the more advanced alternatives usually have a cost attached. Although you may have to pay something, it’s nowhere near the amount you would pay a graphic designer to get your logo done. This is the way to go if you’re looking for a cost-effective option.

Let’s look at some logo generators on the market that have excellent reputations:

Hatchful (Shopify)

The app Hatchful (Shopify) creates quick logos for busy entrepreneurs. There are hundreds of templates to choose from, and designing a logo is very easy. It’s easy to use, and it’s supported by one of the most popular e-commerce platforms in the world, which is a big plus. The app begins by asking for your business space to make things easy. If you don’t have one, there’s also an option.

You can add your style among the large thumbnails. Many logo-making tools will ask you to add your business name and/or slogan, but you don’t have to. That could be good if you want to design something beyond your business. One thing to note about this application is that the customization and editing capabilities are limited. This could work well for people who value simplicity and aren’t looking for anything too complicated.

Downloading can be done in multiple high-resolution versions, but the process is a little cumbersome. A plus is that you can download a favicon and a transparent image. This is free, but you only have a logo to design.

Tailor Brands

The Tailor Brands logo generator is easy to use and makes designs with the help of artificial intelligence. The platform is straightforward and intuitive, and everything is presented in large enough text to understand as you move through the process. From the beginning, you are required to add the name of your business, but the tagline is optional. Like many other platforms, the logo generator asks questions about your business and your desired logo.

Customizing the logo is quick and easy. There are some limitations on what you can achieve. If you choose a particular icon, you can’t modify it and will have to switch to something else if you can’t manipulate it to look how you want. One of the good things about this process stage is that the program saves what you’ve done, making it easy to go back and change a few things later. The font options are also somewhat limited, but if you are new to design, you don’t have to worry about messing anything up. Another plus is that additional products can be relevant after you’re done with the logo.

You can download a few logos for free, but the high-resolution images come at a cost or require a subscription.


Designhill is another logo generator that is quick and user-friendly. Once you get on the platform, you add your business name and choose a few examples of logos that appeal to you. As the designer, you can select the colors and icons that best represent your business. There are a variety of fonts and icons you can use to create a logo that’s customized just for you.

One of the downsides to this tool is that it is straightforward for someone to replicate your logo and start using it. Once you choose your icon, no proprietary measures are in place that stops someone from creating the same design.

You can download different versions and formats of the logo, but it does come at a cost. There are three one-time payment choices: basic, premium, and enterprise. The basic plan comes with a low-resolution.png; the premium plan comes with a high-resolution logo, transparent, black, and white options, full ownership rights, and the ability to change the design. The Enterprise plan includes all the premium plan features and the ability to customize your logo by working with a professional designer.


Themeisle is another simple-to-use logo maker application that allows you to create a nice logo. The process is easy because it has pre-made templates and images for social media. This free, cloud-based tool begins when you enter your business name. It also asks for a headline to represent your brand.

The process allows you to select a pre-made design, format it, and edit it. You can change the color, theme, font, and text. The templates can also be modified to align with your vision. Many different marks range from combination to pictorial and abstract. There are also unlimited color combinations and a healthy variety of font options.

The file can be downloaded for free, and there are no hidden costs. You can download multiple file types and free PNG and SVG files. One of the disadvantages of the logo maker is that you cannot see how the logo will look on different marketing materials, and there is no live chat support. If you’re looking for inspiration based on industry, there are no categories to support this.

This is an easy-to-use platform with various customization options, a social media kit, and a branding package. If you’re looking for a primary logo that doesn’t have all the bells and whistles, this logo creator delivers. The AI wizard decides your font choices, layout, and color scheme, and you can choose whether you like it or not.

To get started, you need to enter your business name, a slogan if you have one, and your industry. The platform generates unlimited logos, but the elements may sometimes be random. A disadvantage is that you have little control over what gets chosen. If you’re trying to use some features from another language that’s not English, you will probably have issues.

When making edits, the platform is somewhat limited if you want to make manual adjustments. While the logo is generated, you can search for other icons you like better and replace them. Another disadvantage is that you cannot save a logo while in progress. If you want to keep it, you must purchase it first. Once you purchase, you’ll receive a ZIP file with color and black-and-white versions of your logo. You’ll also receive business card templates, a website favicon, social media graphics, and high-res wallpaper.

Wrapping up

These are well-known logo generators on the market. While there are others out there, it’s always good to consider your level of design expertise as you move through the options. If you’re more advanced, you may want to lean toward one that offers more flexibility. If you’re looking for something entirely free, you must consider the types of print files that come with that. Most of all, you want a logo creator that gives you color, font options, and variety. This helps make the process easier, and you can still get the look and feel you desire without going through a professional designer.

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