The Best Event Marketing Software (2024) that gets results

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Businesses aiming to bolster their brand and showcase their products or services find invaluable support in utilizing the Best Event Marketing Software. This powerful tool serves as a cornerstone for planning and executing events, elevating brand identity and amplifying promotional endeavors. It seamlessly amalgamates various event product pages, synchronizes social media sharing of event particulars, and crafts tailored registration and invitation emails, all to fortify a company’s brand image and messaging.

From what I’ve seen, marketing teams and HR departments use event marketing software the most. It makes it easier for them to promote business events like conferences and trade shows. What makes it stand out is that it can work well with CRM software and sales interaction tools. This makes marketing and selling tickets much easier.

I’ve also found that event marketing tools can be used for things other than the event itself. It can also connect to social media marketing tools so you can share pictures of the event and keep promoting it even after it’s over. This all-around method to event marketing has worked well to get more people interested in and aware of a brand.

Best Event Marketing Software Comparison Table

The ability of event marketing software to permit individualized communication with attendees, to provide post-event surveys for feedback, and to provide insights that can be used to tailor future events to attendee preferences are all factors that contribute to the development of strong attendee relationships.

Feature	LineUpr	Accelevents	Webex Events (formerly Socio)	monday.com	Constant Contact
Type of software	Event management platform	All-in-one event platform	Event management platform	Work OS	Email marketing platform
Price	Free plan available, paid plans start at $9 per month	Free plan available, paid plans start at $29 per month	Free plan available, paid plans start at $49 per month	Free plan available, paid plans start at $8 per month	Free plan available, paid plans start at $20 per month
Operating system	Web-based	Web-based	Web-based	Web-based	Web-based
Features	Event registration, ticketing, check-in, scheduling, networking, analytics	Event registration, ticketing, check-in, scheduling, networking, analytics	Event registration, ticketing, check-in, scheduling, networking, analytics	Event registration, ticketing, check-in, scheduling, networking, analytics	Email marketing, event marketing, contact management, e-commerce
Website Link	Visit Website	Visit Website	Visit Website	Visit Website	Visit Website

List of the Best Event Marketing Software

Event marketing software has the ability to provide comprehensive post-event reports, which can include statistics on attendance, attendee feedback, conversion rates, and income generated. This information is extremely helpful for determining how successful the event was and for making adjustments. There is a wide range of scale and price options available for event marketing software. While some cater to larger enterprises, certain ones are ideal for less established companies and new ventures that have more limited resources.

LineUpr

Feature	Description
Event App Builder	Create custom event apps without coding
Agenda Management	Organize event schedules and sessions
Attendee Engagement	Interactive polls, surveys, and Q&A
Analytics & Reports	Track event performance with detailed analytics
	Visit Website

LineUpr is the platform that allows you to create event apps for your in-person, online, or hybrid events. Spread the word about your event’s agenda, speakers, and sponsors. Use surveys to collect useful event data, and use live polls to keep people interested and involved. Chat and networking options can help your participants connect with one another.

LineUpr is the go-to tool for more than 5,000 customers, ranging from huge corporations to local nonprofit associations. LineUpr customers come from all over the world. The cost and features that we offer are adaptable to each occasion. You may try out LineUpr for yourself or obtain a sample by visiting our website.

Accelevents

Feature	Description
Virtual Events	Host webinars, virtual conferences, and expos
Ticketing & Sales	Sell tickets and manage registrations
Networking Tools	Facilitate attendee networking and matchmaking
Fundraising	Conduct online auctions and donation campaigns

Learn about an enterprise-grade event platform that is so user-friendly and simple to operate that you will soon be using it to host all of your events. For over 12,500 different organizations, we provide support for in-person, online, and hybrid conferences, trade exhibits, fairs, workshops, and seminars, among other types of events.

Our streamlined registration and check-in procedure, built-in badge printing, and powerful lead capture capabilities are favorites among those who organize events. Make an appointment for a demonstration, and we will walk you through the steps of managing all of your events with a single potent software solution.

Webex Events (formerly Socio)

Feature	Description
Event Management	Plan, promote, and execute events
Live Streaming	Stream live sessions and keynotes
Sponsorship & Expo	Offer virtual exhibitor booths and sponsorships
Attendee Engagement	Interactive polls, chats, and gamification

Webex Events, originally known as Socio, is an all-encompassing platform for event management that powers immersive, user-friendly, and inclusive in-person, hybrid, and virtual gatherings. Raise the bar by utilizing event apps, flexible registration, check-in and badge printing, lead retrieval, and technology that allows for live broadcasting. No matter the nature of the event or the organization, organizers are able to successfully arrange engaging events that contribute to their goals thanks to the adaptability and simplicity of Webex Events.

monday.com

Feature	Description
Project Management	Plan and track event tasks and timelines
Collaboration	Share files, communicate, and collaborate easily
Automations	Automate repetitive event-related processes
Custom Workflows	Create custom workflows tailored to your events

monday.com is a cloud-based Work Operating System that allows teams to construct workflow applications in a matter of minutes to manage their processes, projects, and day-to-day work. Teams are able to mold their processes and projects without having to write any code by using a platform that can swiftly adjust to changing demands, free teams from having to perform manual grunt work, and connect teams in a shared working environment.

Constant Contact

Feature	Description
Email Marketing	Create and send event invitations and updates
Event Registration	Build registration forms and manage attendees
Social Promotion	Promote events on social media platforms
Reporting & Analytics	Track email and event performance

We give small businesses powerful tools that make digital marketing easier and more powerful. We help you build strong relationships and get powerful results, whether you want to increase sales, grow your customer base, or keep your audience interested. Make your audience bigger You can quickly build your list with landing pages, lead ads on social media, and more.

Get to know your customers better. Connect with people where they are—via text, email, or social media—all from one tool to get them more involved with your business and get better results. – Make your social media easier. Create and control social posts and ads to spread the word, get leads, and help your business grow

Why Event Marketing Software Matters?

Software for event marketing has become an important part of planning and promoting events in the modern world. It’s important because of a few key things that directly affect how well events go. In this piece, we’ll talk about why event marketing software is important and how it can make a big difference in the way you run your events.

• Event Marketing Software Makes Event Management Easier: Event marketing software makes the difficult job of event management easier. It has features like managing registrations, selling tickets, making schedules, and keeping track of attendees. This helps event managers streamline their work and save time.
• Better promotion and reach: In the age of digital marketing, it’s very important to have good promotion. Software for event marketing gives you tools for email marketing, integrating social media, and selling online. With these tools, event planners can reach a wider audience, make the event more visible, and get more people to come.
• Making decisions based on data: Data is a very important part of planning an event. Event marketing software gathers and analyzes information about how attendees act, how they sign up, and how engaged they are. This information gives event planners the power to make smart choices, improve their marketing strategies, and make events fit the tastes of the people who attend.

How to Choose the Right Event Marketing Software?

Getting the right event marketing tools is a key part of making sure your events go well. When choosing the best software for your needs, you should think about the following steps so you can make an intelligent choice:

• Check the ability to integrate: Check to see if the software can work with the tools you already have, like CRM systems, email marketing platforms, and payment methods. Your process can be made more efficient with seamless integration.
• Check how mobile-friendly a site is: In the mobile-first world of today, it’s important that the program works well on mobile devices. This makes sure that people can easily get information about an event and sign up for it on their phones.
• Check out the Customer Service and Training: Think about how good the software vendor’s customer service and training tools are. When you have problems or questions, quick and helpful support can be very helpful.
• Read reviews and case studies from users: Find out how well-known the software is by reading user reviews and looking at case studies. This can give you an idea of how the program is used and what happens in the real world.

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