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Billion of people around the world use the popular messaging app WhatsApp to talk to friends and family. It is also used for business communication. Ecommerce players, banks, and many other companies use it to talk to customers and keep track of after-sales service. Most users often mix up the app’s WhatsApp Group and WhatsApp Broadcast communication tools.
Most of the time, they don’t know what these features of the platform are. Both WhatsApp Broadcast and WhatsApp Group allow you to send messages to more than one person, but they do so in different ways. So, the two parts are very different from one another. This article will talk about how WhatsApp Broadcast is different from WhatsApp Group.
WhatsApp group vs WhatsApp broadcast
| WhatsApp group | WhatsApp broadcast |
|---|---|
| Build community. | You can send a message to multiple contacts at the same time. |
| End-to-end encryption and privacy controls. | By choosing who you want the message to go to. |
| Message and call for free around the world. | By typing your message or attaching a file, and then clicking “Send.” |
What is a WhatsApp Group?
With the WhatsApp Group chat feature, you can talk to a group of people at once. There can be one or more admins for each group. Those who are in charge of the group can add or remove people from it. Administrators can also share a link with people to invite them to join a group. At the moment, WhatsApp group chats can only have up to 256 people.
People in the group can also make calls and video calls with WhatsApp Group. Click the phone icon at the top of your WhatsApp Group to start a call. Then you can decide whether to make a voice call or a video call. You can also leave a WhatsApp Group if you no longer want to be a part of it. To leave, click the three dots in the upper right corner, then click “More” and “Exit Group.” Alternatively, you can also tap on the WhatsApp Group Name. You can download from its official website.
What is a WhatsApp Broadcast?
With WhatsApp Broadcast, you can send messages or media to multiple contacts at the same time. The message will look like it came from you, even though it was sent to everyone. By making a “broadcast list,” you can send a message on WhatsApp to more than one person at the same time. To send a Broadcast message, you must first make sure that all of the people on the Broadcast list have saved your number in their address book.
You can create as many Broadcast lists as you’d like. But in each Broadcast list, you can only choose up to 256 people. WhatsApp Broadcast is also a popular way to talk to people because it keeps everyone’s privacy. It’s a lot like sending an email with a address. The person who gets the message doesn’t know it was sent through Broadcast. A Broadcast message looks like it was sent to each person individually.
WHICH IS BETTER?
if you know the differences between WhatsApp Group and WhatsApp Broadcast for business communications, you can plan your business and customer service strategy more effectively. In the fast-paced, competitive business world, a company that does a good job of talking to its customers will see its customer base grow quickly.
You can get great service at Verloop.io if you want to use WhatsApp broadcast for business with Outreach. With Outreach, you can send proactive messages to your customers and use easy-to-understand dashboards to keep track of how they are doing. Check out our Comprehensive Guide to Ace Customer Support on WhatsApp if you want to learn more about how to help people on WhatsApp.
WhatsApp broadcast PROS AND CONS
Pros:
- You can send a message to multiple contacts at the same time.
- Communicate in One Voice
Cons:
- You can’t integrate WhatsApp Business features with your CRM
WhatsApp group PROS AND CONS
Pros:
- News as it breaks.
- Good times.
Cons:
- Lack of Privacy:
FAQS
Can broadcast members see each other on WhatsApp?
WhatsApp Broadcasts are lists of people to whom you can send regular messages (called “broadcasts”). This may look like a WhatsApp Group, but the biggest difference is that people in the same Broadcast List can’t see each other (making it far more private and secure).
Can broadcast be blocked on WhatsApp?
Don’t send out a lot of messages at once if you want them to get to the right people. If your customers thought you were a WhatsApp spam number or sent spam messages, they could mark your contact as a WhatsApp spam block, which would mean you couldn’t send them any broadcast messages in the future.
Can you see who else is in broadcast list?
Can each person see the other? No, people on the WhatsApp broadcast list can’t see who else got the message, but they can in a WhatsApp Group.