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In this article we will show you how to Improve Live Stream Quality. Streaming has become more popular because businesses are doing more online to get customers’ attention. Videos help customers get to know and trust you, which makes your customers more interested in what you have to offer.
Video is also used internally to train employees, introduce new campaigns, or give employees news about the company. Live streaming combines the advantages of video with real-time content that can be shared at the same time on social media sites, video-streaming sites, and company websites.
This lets viewers respond to the content right away with real-time comment streams or emoji buttons, creating a strong connection between the viewers and the streamer. Live streaming videos are a great way to build your online presence and reach more people, but they can be hard to set up.
Ways to Improve Live Stream Quality
Use a Professional Online Video Platform
Choose the right online video platform to improve the quality of your video streaming setup (OVP). An OVP offers solutions for managing and hosting video content that can be streamed. Most of the time, they also offer other tools for making money, keeping things safe, and so on. There are three things to look for that will help you keep your streams in good shape.
- CDN or a content delivery network: How does the OVP distribute content?
- Resolution: Look for an OVP that allows you to broadcast in full 1080P HD.
- Support: Choose an OVP that offers 24/7 customer support so that you don’t find yourself in a pinch without anybody to help you troubleshoot your live streaming issues.
Optimize Your Live Encoder Settings
Almost all live streams use a video encoder. An encoder is a piece of software or hardware that changes your live video into a format that can be streamed. By encoding your video content, you can send it to your video streaming platform so that your viewers can watch it live or whenever they want.
Your encoder is a big part of how good your live stream is. What it comes down to is making sure that the video player on your live streaming website is set up in the best way possible.
Invest in High-Quality Live Streaming Equipment
The quality of your live stream will depend on the tools you use to send it. For professional broadcasters to be able to record high-quality video, they need professional-grade equipment. If you want to give your viewers good streams, you need high-quality video content. For professional broadcasting, the best cameras to use are Full HD or 4K.
For Twitch and YouTube streamers, cell phones and consumer-grade cameras may be enough, but B2B broadcasters should invest in professional live streaming equipment to give their users the best experience possible. Full HD or 4K cameras offer better stream quality because they can take pictures with a higher resolution than a cell phone or a camera made for consumers.
One big reason for this is that if your original recording is bad, you can’t do anything to make it better. That’s why a good camera will give you the best picture possible from the moment you take it. How to improve the quality of a stream starts with getting the original image in the highest resolution possible.
Choose a Powerful CDN
As we mentioned in the OVP section, the video CDN that your OVP uses makes a huge difference in how your viewers feel about your site. A Content Delivery Network, or CDN, is a group of proxy servers that are used to send content to different places.
The best platforms for hosting videos work with powerful CDNs. Look for an OVP that uses a global content delivery network that you can trust. This will help make sure that your viewers will have a great stream experience no matter where they are.
You should choose a live streaming CDN with a good-sized network of servers. Ideal is to have more than 100,000 servers. This will help you stream high-quality content to more people in more places. One way to make your streams run better for people all over the world is to use a large CDN network.
Test Thoroughly
Streaming video has a lot of moving parts, so it’s a good idea to test before you start streaming if you want to improve the quality of your stream. The first step in testing is to know what to look for. For your pre-stream test, use these questions as a guide:
- Test video embeds on your website.
- If using multi-bitrate streaming, test video quality at different bitrate levels.
- Test videos on both slow and fast internet connections.
- Conduct a test transitioning from fast to slow internet.
- Do some stress testing for encoders, cameras, and other live streaming equipment.
- Test your total workflow. Make a test live stream and broadcast it privately.