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Zoho Social has helped me manage my social media and increase my online visibility. It transformed my personal brand and small business. How I’ve used it and why I like it: First, Zoho Social is very user-friendly. I’ve easily scheduled and posted material on Facebook, Instagram, Twitter, LinkedIn, Google Business Profile, TikTok, YouTube, and Pinterest. This convenience alone has saved me a lot of time and work. The ability to plan posts for peak audience activity is one of my favorite features.
With this, my information reaches the appropriate individuals at the right time, enhancing engagement and connection. Also, Zoho Social’s best-time forecasts have been unexpectedly accurate and increased my social media engagement. My team collaborates easily using this tool. Collaboration on campaigns and content production is easy with social media coordination. Zoho Social provides detailed insights in addition to scheduling and delivering content.
These data help me evaluate my social media initiatives and improve my strategy. Sentiment analysis and keyword tracking have helped me learn my audience’s preferences and alter my material. I really adore the publishing calendar, which keeps me organized and publishes stuff regularly. Having a visible roadmap for my social media material has made content planning much easier.
Zoho Social Specifications
Before committing to a premium plan, you have the opportunity to test out Zoho Social’s software with a free trial that lasts for 14 days.
Feature | Description |
---|---|
Publishing | Create and publish posts to all of your social media accounts from one place. Schedule posts in advance or publish them immediately. |
Scheduling | Schedule posts to be published at a later date and time. You can also create recurring schedules to save time. |
Monitoring | Track your social media performance with detailed analytics. See which posts are performing well and what your audience is saying about your brand. |
Analytics | Get insights into your social media performance with detailed analytics. See which posts are performing well and what your audience is saying about your brand. |
Collaboration | Collaborate with your team on social media content. Assign tasks, leave comments, and approve posts before they are published. |
Zia – AI Assistant | Get help from Zoho’s AI assistant, Zia, with tasks like finding content, scheduling posts, and monitoring your social media performance. |
Integrations | Zoho Social integrates with a variety of other tools, such as Zoho CRM, Zoho Desk, and Canva. This makes it easy to streamline your social media workflow. |
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What is Zoho Social?
It is possible for agencies to put all of their clients onto Zoho Social and successfully manage their clients’ presence on social media. They are able to effortlessly add new customers and assign members of their team to those customers with predetermined roles. Zoho Social was the first application of its kind that allowed users to track money generated from social media marketing activities.
Because it is integrated with Zoho CRM, it makes it easier for you to generate leads from social media and communicate with potential customers. Through this integration, you will be able to supplement the leads and contacts in Zoho CRM with social data, which can assist your sales staff in closing deals more quickly.
Zoho Social review: Pricing
You have the option to test out Zoho Social for free for a period of fifteen days. You can try out the tool’s Agency plan in the event that you work for a digital agency. Your account will be converted to the Zoho Social free plan as soon as the trial period is up. The cost of using Zoho Social may be broken down into two distinct tiers.
You can make the switch to a paid plan anytime you are ready, and you can do it directly from the dashboard of the tool. Businesses are the target audience for the Standard, Professional, and Premium programs. When it comes to the plans available for agencies, you have the option of selecting either the Agency plan or the Agency+ plan.
Publishing & Scheduling
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You will be able to establish as well as put into action your social strategy and publish posts at the optimal times for engaging with your audience when you make use of the publishing and scheduling tool that is included in Zoho Social. Before you can utilize this function, you will first need to make a post for the tool using the dashboard that has images, text, and links.
Next, you will be prompted to choose the social media platform that you will use to publish the material that you create. Following this step, you will need to choose a date and time for the publication. After you have scheduled the post, you will have the option to preview it. If you do so, you will learn whether there are any adjustments that need to be made.
Basic features
Even in its most fundamental form, Zoho Social provides its users with access to a wide variety of useful features and functionalities. It works for one brand across seven channels, allows for one team member, and is compatible with Facebook Pages, Facebook Groups, Twitter Profiles, Instagram Business Profiles, LinkedIn Profiles, LinkedIn Company Pages, and Google My Business listings. In addition, it works for one brand across seven channels.
There is a slick user interface for the dashboard that enables you to monitor posts, carry out publishing across several channels, schedule your material, and construct a publishing calendar. A link shortener, activity recording, user tagging, and the compilation of summary reports are some of the powerful capabilities that are included. When working under time constraints, you will find that an image editor comes in really handy.
Interface and in Use
![Zoho Social review](https://www.compsmag.com/wp-content/uploads/2023/10/qw-58-1024x447.jpg)
Zoho Social is a social media management platform that provides your company with access to a comprehensive set of tools that are meant to boost your success with social media. No matter which of the three packages you choose to go with, you can rest assured that you will be getting a solution that covers everything. Campaign management and the subsequent monitoring of your social activity are at the center of Zoho Social’s fundamental architecture, which is centered on the building of campaigns.
In addition, collaboration is a priority, as it enables members of the team to engage in social activity together. Last but not least, Zoho Social is able to assist with analytics and the generation of those critically crucial reports.
It is fast and simple to set up and schedule posts, and there is also the opportunity to collaborate using a publishing calendar, establish content queues, and even curate content whenever it is required. With the well-thought-out layout of Zoho Social, which includes a listening dashboard, a live stream, and the capacity to send direct messages, it is a breeze to keep tabs on all of the social media activity you are involved in.
The Good and Bad
Zoho Social integrates well with other Zoho products, making it beneficial for existing users. Even the basic social media management package is powerful when used alone. Upgrade to premium and you’ll find endless tools to simplify social campaign management. Even the premium Agency editions of Zoho Social offer great value.
The Good
- Easy to upgrade
- Neat user dashboard
- Three package options
The Bad
- More features equal more cost
- Support could be more comprehensive
Questions and Answers
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Users of Zoho Social have access to tools that allow them to build, administer, and evaluate their social media efforts, as well as tools that allow them to measure the effectiveness of their social media initiatives. Businesses may save time and expand their social media presence with the assistance of Social Bee.