Table of Contents
As a result of the fact that Instagram places such a significant emphasis on video content across all five of its formats, it has become increasingly difficult to grow your following on the platform. It is essential to acknowledge the significance of utilising the platform, particularly when taking into consideration the fact that 59% of adults in the United States use Instagram on a daily basis. Despite the fact that this presents a challenge, it is extremely important to do so.
I have learned through my own personal experience that in order to successfully navigate this landscape, it is necessary to make use of a variety of tools that are designed to improve the process of content creation, optimisation, and scheduling. For the purpose of establishing a powerful presence for a brand on Instagram, I have found that InVideo is a noteworthy tool that is beneficial. This is something that I discovered from my research.
When it comes to achieving success on Instagram, one of the most important factors is the capability to share captivating video stories, and this platform stands out in particular for the purpose of accomplishing this goal. Within a matter of minutes, it is possible to create captivating video stories by using InVideo’s extensive collection of story templates, which simplifies the process and makes it possible to create these stories. Because of the utilisation of this personalised approach, the overall strategy is enhanced, which ultimately results in an online brand growth experience that is not only more effective but also more impactful.
Best Instagram Tools Comparison Table
Through the use of analytics tools, it is possible to gain insight into the performance of Instagram influencers without having to request access to their accounts through Instagram. Evaluation of influencers can begin with these tools, which track metrics such as the growth of followers, views, and engagement, and provide a starting point for measurement.
Feature | VSCO | Snapseed | Afterlight | Pallyy | SocialBee |
---|---|---|---|---|---|
Image Editing Focus | Mobile presets & filters, advanced tools | Detailed adjustments, non-destructive editing | Trendy filters & effects, granular controls | Collage creation & design, layout tools | Social media scheduling & analytics (not editing) |
Presets & Filters | Extensive library of paid & free presets, customizable | Subtle, film-inspired filters, focus on manual adjustments | Trendy and seasonal filters, light leaks & textures | None (focuses on collage creation) | N/A (not an image editing app) |
Editing Tools | Basic adjustments (brightness, contrast, etc.), advanced tools (HSL, curves), selective editing | Powerful adjustments (curves, selective editing, lens blur), non-destructive editing history | Granular adjustments (shadows, highlights, sharpening), masking & blending tools | Collage creation tools, text overlays, stickers, and design elements | N/A (not an image editing app) |
Social Media Integration | Direct sharing to Instagram, TikTok, Facebook, etc. | Save and share to various platforms | Save and share to various platforms | Direct sharing to Instagram, TikTok, Facebook, etc., with scheduling and analytics | Scheduling and posting to social media platforms, analytics, and team collaboration |
Key Features | High-quality presets, curated community, advanced editing tools | Non-destructive editing, detailed adjustments, precise control | Trendy filters and effects, collage creation, design elements | Social media focus, direct sharing, scheduling, and analytics | Social media scheduling, analytics, team collaboration, content creation tools |
Best Instagram Tools
Many tools exist to assist with content creation, optimization, and scheduling; you can use any or all of them as needed. As an example, if you want your brand to succeed on Instagram, you need a tool like InVideo, which provides hundreds of story templates and makes it easy to create captivating video stories in minutes. Posting engaging video stories is essential to this.
VSCO

Feature | Description |
---|---|
Photo Editing | Powerful photo editing tools |
Filters | Extensive collection of artistic filters |
Community | Share and discover photos within the VSCO community |
Presets | Customize and save your editing presets |
Explore Feed | Curated content for inspiration |
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VSCO has been my go-to app for editing photos on my phone because it makes the process easy and makes my photos look better. The filters and editing tools are very good, which makes it stand out. With its sleek interface and carefully chosen community of creators, it offers a one-of-a-kind place for artists to express themselves through mobile photography. It’s kind of like Instagram on steroids, but the focus is on getting results that look professional. VSCO is a must-have app for anyone who loves mobile photography because it has so many presets and effects that make my photos stand out.
The Good
- User-friendly interface
- Diverse range of high-quality filters
- Active and engaging community
- Intuitive photo editing controls
- Seamless sharing options
The Bad
- Some advanced features may require a subscription
- Limited video editing capabilities
Snapseed

Feature | Description |
---|---|
Precision Editing | Advanced tools for precise adjustments |
Healing Brush | Remove unwanted objects from photos |
Perspective Control | Correct perspective distortion |
Vintage Filters | Vintage-inspired filters for a classic look |
Selective Editing | Edit specific parts of an image |
Snapseed, a powerful editor made by Google, is my personal favorite for editing photos in a very detailed way. I have complete control over my photos thanks to the app’s many editing tools, such as selective adjustments, curves, and brushes. It’s great for people who want more precise control than VSCO’s presets offer. Photographers and other people who want more advanced editing tools will love it. With careful adjustments and fine-tuning, Snapseed has become my first choice when I want to get the most out of my photos.
The Good
- Comprehensive and precise editing tools
- Non-destructive editing
- User-friendly interface
- Wide range of filters and effects
- Integrated Google Photos support
The Bad
- Steeper learning curve for some advanced features
- Limited social sharing features within the app
Afterlight

Feature | Description |
---|---|
Filters and Textures | Extensive collection of filters and textures |
Frames and Borders | Customize photo borders and frames |
Double Exposure | Blend two photos for a unique effect |
Advanced Tools | Fine-tune brightness, contrast, and more |
Instant Film | Replicate the look of instant film photography |
Afterlight is my go-to app for editing photos because it has a lot of features and is easy to use. It combines professional tools with a simple interface. Afterlight has a lot of different filters and effects, but it also has more advanced features for creative editing, such as double exposure and light leak effects. It’s like VSCO, but it focuses more on trendy effects and has more advanced editing tools. Since then, Afterlight has become my first choice when I want to be really creative with my photo editing.
The Good
- Intuitive interface for quick edits
- Unique double exposure feature
- Versatile collection of filters and textures
- Easy social media sharing
- Regular updates with new features
The Bad
- Some advanced features are locked behind in-app purchases
- Limited community or collaborative features
Pallyy

Feature | Description |
---|---|
Social Media Management | Schedule and manage posts across platforms |
Analytics | Track performance and engagement metrics |
Collaboration | Collaborate with team members on social media tasks |
Content Calendar | Plan and organize content ahead of time |
Hashtag Generator | Find relevant hashtags for your content |
When it comes to editing photos with other people, Pallyy has turned my editing into a social event. This app lets me edit photos with friends in real time, which is great for group projects, coming up with new ideas, or just making my editing sessions more fun. It’s like a platform for a photo editing party where everyone can share their thoughts and make the process more fun and team-based. Pallyy has become my first choice when I want to add a social element to the way I edit photos.
The Good
- Comprehensive social media management features
- Robust analytics for performance tracking
- Collaborative tools for team efficiency
- User-friendly interface
- Hashtag generator for optimized content
The Bad
- Pricing may be prohibitive for small businesses
- Learning curve for users new to social media management tools
SocialBee

Feature | Description |
---|---|
Posting Automation | Schedule and automate social media posts |
Audience Targeting | Tailor posts for specific audience segments |
RSS Feed Automation | Share content from your favorite sources |
Evergreen Content Recycling | Automatically repost evergreen content |
Analytics | Track social media performance metrics |
Using SocialBee has made it so much easier for me to keep up with my social media accounts. This social media management tool makes everything easier. It helps me schedule posts, keep an eye on analytics, and interact with my audience on a number of different platforms. It’s everything I need for social media in one place, which saves me time and effort and makes sure my strategy is streamlined and effective. SocialBee is now an important tool for people and businesses who want to improve their online presence without a lot of work.
The Good
- Efficient posting automation
- Advanced audience targeting options
- Seamless RSS feed integration
- Smart evergreen content recycling
- In-depth analytics for data-driven decisions
The Bad
- Initial setup may require time and effort
- Some advanced features are part of higher-tier plans
Why Use Instagram Tools?
People, businesses, and influencers who want to improve their presence on Instagram may find it useful to use the platform’s tools. Some of the reasons why people use Instagram tools are following:
- Save time: Many Instagram tools let users plan ahead and schedule posts, stories, and other content. This automation saves time and makes sure that you are always on the platform at the right time.
- Performance Tracking: Instagram’s tools give you a lot of information about how your account is doing. Users can keep an eye on metrics like engagement, follower growth, and popular content, which lets them make decisions about content strategy and optimisation based on data.
- Management of Comments: Tools can help you organise and respond to comments more quickly, which will help you connect with your followers more.
- Direct Messaging: Some tools let you automate direct messaging, which makes it easier to talk to followers and handle questions.
- Editing Tools: Some apps and tools let users edit photos and videos in more complex ways, so they can make their content look better before posting it.
- Hashtag Optimisation: Many Instagram tools have features for researching and optimising hashtags, which helps users reach more people and make their posts easier to find.
- Monitoring Competitors: Some tools let users keep an eye on how competitors are doing, which can help them figure out how to better engage their audience.
- Automation of the follow/unfollow process: Some tools may let users automate the follow/unfollow process, which can help them strategically get more followers.
Follower Analysis: Users can look at their followers to find out about important demographics and make changes to their posts to better connect with their audience. - Promotional Campaigns: Instagram tools can make it easier to set up contests, giveaways, and other types of advertising campaigns that get more people to interact with your posts and follow you.
- Shopping Features: Some tools let you add e-commerce features, which means that businesses can show off and sell products right on their Instagram profiles.
Questions and Answers
The Instagram business tools include functions such as the addition of contact information, the viewing of insights regarding your posts and followers, the promotion of posts from within the Instagram app, and even the ability to shop on Instagram.
I would say that if you make it a goal to improve your photography in order to push yourself, your feed will reflect that, and people will follow along with you. This is especially true if you are taking the time to interact with the community. Establish relationships. Comment on posts that you enjoy, and let other people know that you value the work that they have done.