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How to Modernize Your Business – Guide
Starting a small business is not easy. But even after your business has taken off, it can be difficult to maintain up with the latest technological innovations and stay competitive. This is especially true when your competitors have bigger budgets that give them cash flow to break new ground and maximize their use of emerging platforms. However, there is another view: larger companies are often at a disadvantage because they are tied to expensive legacy systems that are too expensive to modernize, while smaller, more nimble companies can be wary.
While it may seem daunting, there are definitely ways to modernize your business and ensure it runs smoothly without completely breaking the bank. To maintain profitable growth, entrepreneurs must take advantage of the opportunities that modern apps, tools and services offer. Here are six actionable tips you can use to maintain (or bring in) your business up to date and stay ahead of the competition.
How to Modernize your business
Modernize your website
As the customer-facing side of your business, your website speaks volumes on your behalf. For this reason, your first priority should be to keep it looking modern. Even if your website is mobile optimized, you can still scare away customers if your design is out of date.
Pay close attention to trends in website design from one year to the next. You can also use a DIY tool like SquareSpace or Weebly, which gives you access to templates that feature current design trends.
Simplify
If you’re working with a plethora of apps for your small business, you’re not alone. In fact, many companies end up up putting together a set of solutions to achieve your day-to-day goals. But at a certain point, companies will want to find a way to simplify everything. The sooner you can do this, the better.
From the start, try to choose apps that manage multiple tasks through a dashboard, and then add apps that integrate with those solutions.
Update your operating system
Today, it’s a little easier to keep your operating system up to date on each of your devices. Both Microsoft and Apple ship OS updates to end-user devices, as long as they have a machine that can handle the software. Make it a point to regularly check each of your devices, including smartphones and tablets, to ensure you are running the latest version of the operating system.
Even the lack of some updates can leave your equipment vulnerable to an attack that inevitably puts your entire network at risk. By keeping your software as up-to-date as possible, you can avoid a devastating data breach.
fax to email
Yes, you will probably occasionally need a fax machine. It may be rarer than in previous decades, but when the request comes in to use a fax, you need to be prepared. Fax to Email solutions allow you to receive and send faxes without a dedicated machine up valuable space in your office. Not only is this free up space in your own office, but also lets you send and receive faxes wherever you are.
No more making a special trip to the office to send a fax. You can simply upload a file from your computer and upload it, whether you are working from home or waiting at the airport for your flight.
Rent your copiers
Instead of buying printers, scanners and copiers, many companies opt for multifunction units. Unfortunately, these can be expensive and quickly become obsolete. You can rent an all-in-one and choose to get a new unit every two years. This will keep your biggest office equipment up to date without having to make purchases every couple of years.
This will likely work best when you have multiple employees, as you can get a desktop all-in-one printer much more affordable than a corporate-quality copier.
Look into a wireless mesh network
If your business is wireless, you may find dead spots in certain areas of your office. A wireless mesh network is one way to overcome these problems, offering more reliable Wi-Fi access at faster speeds than you can get with regular providers. Conduct thorough research to find out if this is a better alternative for your own business and call for the best prices. You may find that the cost and reliability are better than what you are already getting.
This solution works best for companies that plan to operate exclusively on a wireless network rather than relying on a wired network. If you are interested in improving technology in your business, there are small things you can do to stay up Until the present date. It is important to regularly audit your environment and find areas where you may be falling behind. By doing so, you will be able to stay competitive and keep your customers and employees happy.
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