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It is essential for the success of a company to maintain accurate records of its customers and to exercise proper management of those clients. The use of customer database software comes into play at this point since it contributes to the development of robust customer connections and boosts sales. Because there are so many different CRM software alternatives available today, it can be difficult to choose the one that will serve your firm in the best possible way.
Each customer data management platform comes with its own unique set of capabilities as well as restrictions, making it suitable for a variety of applications. But don’t be concerned! By outlining the 10 most effective options for customer database software, we hope to assist you in reaching an educated conclusion regarding the best course of action for your company.
Best Customer Database Software Comparison Table
| Product | Zendesk Sell | Zoho CRM | Pipedrive | HubSpot CRM | Salesforce CRM |
|---|---|---|---|---|---|
| Contact Management | Yes | Yes | Yes | Yes | Yes |
| Deal Management | Yes | Yes | Yes | Yes | Yes |
| Email Integration | Yes | Yes | Yes | Yes | Yes |
| Reporting | Yes | Yes | Yes | Yes | Yes |
| Mobile App | Yes | Yes | Yes | Yes | Yes |
| Sales Pipeline | Yes | Yes | Yes | Yes | Yes |
| Task Management | Yes | Yes | Yes | Yes | Yes |
| Lead Scoring | Yes | Yes | No | Yes | Yes |
| Customization | Yes | Yes | Yes | Yes | Yes |
Zendesk Sell
| Feature | Zendesk Sell |
|---|---|
| Contact Management | Yes |
| Deal Management | Yes |
| Email Integration | Yes |
| Reporting | Yes |
| Mobile App | Yes |
| Sales Pipeline | Yes |
| Task Management | Yes |
| Lead Scoring | Yes |
| Customization | Yes |
| Integrations | Multiple third-party integrations available |
Zendesk Sell is a Best Customer Database Software CRM that does everything. You can use it to get more leads, automate your contact, get more done, and close more deals. Advanced sales analytics, integrated contact channels like email, text, and voice, smart lists, and more are some of the features. You can also increase interaction even more with tools that come with the sales software.
The best part is that the CRM works with the rest of Zendesk, so you can combine important sales and service information to make a more complete picture of a customer. Every day, 4.6 million contacts between companies and their clients are tracked by the Zendesk customer database software. And with our free library of customer experience tools, you can learn best practices from more than 50,000 organizations, including businesses in your field.
The Good
- Full handling of contacts and deals
- Seamless integration of email to make conversation easier
- Strong reporting tools for analyzing data
- Easy-to-use mobile app for access on the go
The Bad
- Some advanced features may need to be set up or changed in a different way.
- Plans’ prices may be higher than those of some rivals.
Zoho
| Feature | Zoho CRM |
|---|---|
| Contact Management | Yes |
| Deal Management | Yes |
| Email Integration | Yes |
| Reporting | Yes |
| Mobile App | Yes |
| Sales Pipeline | Yes |
| Task Management | Yes |
| Lead Scoring | Yes |
| Customization | Yes |
| Integrations | Wide range of integrations available |
Zoho Best Customer Database Software has a lot of SaaS tools, but its CRM was the first one it offered in 2005. If you already use other Zoho apps, you can sign up for CRM Plus, which is a nine-product bundle, to make the switch easy. Zoho has a full-service CRM system that works for businesses of all sizes and gives them a lot of ways to customize how workflows are set up.
The screen is easy to use and makes it easier for sales staff to focus on their jobs. In the free form, the customer database is limited to 100,000 records. In higher tiers, the number of records is not limited. One cool thing about Zoho is that it has an AI helper named Zia. Zia can help sales staff look through CRM data.
The Good
- Strong skills for managing contacts and deals
- Easy integration of email for effective conversation
- There are many ways to share and analyze data.
- There is a mobile app for easy access on the go.
The Bad
- More difficult to learn for new users
- Because there are so many options, the interface may be too much for some users.
Pipedrive
| Feature | Pipedrive |
|---|---|
| Contact Management | Yes |
| Deal Management | Yes |
| Email Integration | Yes |
| Reporting | Yes |
| Mobile App | Yes |
| Sales Pipeline | Yes |
| Task Management | Yes |
| Lead Scoring | No |
| Customization | Yes |
| Integrations | Numerous integrations available |
Pipedrive is one of the Best Customer Database Software options for managing leads and deals thanks to the excellent capabilities that it offers. We appreciate that data deduplication is included in even the most basic subscription, and that the CRM data fields offer a wide variety of configuration choices for individualized data management.
Pipedrive distinguishes out from the competition because of its exceptional lead tracking tools, which enable customers to retain contact data, monitor engagement history, map out lead locations, and auto-enrich profiles by leveraging information found online. Pipedrive has stats that can be changed and tracked easily by team members over time. This information can help them find out what prospects are doing and predict what they will do in the future. This will make it easier to meet the wants of these potential customers.
The Good
- Effective tools for managing contacts and deals
- Seamless integration of email to make conversation easier
- Reporting tools for analyzing data and keeping track of success
The Bad
- Not having a way to track leads
- Compared to some competitors, it may not have as many options for advanced reports.
HubSpot
| Feature | HubSpot CRM |
|---|---|
| Contact Management | Yes |
| Deal Management | Yes |
| Email Integration | Yes |
| Reporting | Yes |
| Mobile App | Yes |
| Sales Pipeline | Yes |
| Task Management | Yes |
| Lead Scoring | Yes |
| Customization | Yes |
| Integrations | Wide range of integrations available |
HubSpot is a Best Customer Database Software that has been used by a number of businesses as a marketing and sales tool since 2004. HubSpot helps different teams work together better by giving them a set of tools they can all use. These tools improve sales, marketing, customer service, and content marketing.
HubSpot is a great way to put all of your data in one place where team members from different departments can easily view it. When important information is easy to get to, it makes it easier for people to work together and removes barriers that could affect how your company shares information and works together.
The Good
- Strong skills for managing contacts and deals
- Easy integration of email for effective conversation
- There are many ways to share and analyze data.
- Easy-to-use mobile app for access on the go
The Bad
- Paid plans may be needed for more advanced tools.
- There aren’t many ways to customize the free version.
Salesforce
| Feature | Salesforce CRM |
|---|---|
| Contact Management | Yes |
| Deal Management | Yes |
| Email Integration | Yes |
| Reporting | Yes |
| Mobile App | Yes |
| Sales Pipeline | Yes |
| Task Management | Yes |
| Lead Scoring | Yes |
| Customization | Yes |
| Integrations | Extensive integrations available |
Salesforce is a Best Customer Database Software that is easy to tailor to your business’s needs with the tools that are available. Salesforce is one of the best enterprise-level sales tools on the market today because it is easy to connect to a number of different apps. Salesforce is a great choice because it has many useful features, such as customizable processes and reliable contact management.
No longer do people use Microsoft Excel files to keep track of their contacts. Most customer database software is also a customer relationship management (CRM) system. This means that it can collect data in real time, organize it into neat reports, and help you map out the customer journey of your audience.
The Good
- Full powers for managing contacts and deals
- Easy integration of email for effective conversation
- Advanced reporting tools for analyzing data
- There is a mobile app for easy access on the go.
The Bad
- More difficult to learn for new users
- The price is higher than some other CRM options.
FAQs
A: Customer database software is a tool that stores, manages, and analyzes information about customers. It lets businesses put customer data, like contact information, buy history, preferences, and interactions, in one place so that it is easy to find and customer relationship management can be done well.
A: The price of customer database software depends on things like the features, how easily they can be added on to, and how the provider sets their prices. Some choices have different plans based on how big your business is or how many people will be using it.
A: There are many kinds of customer database software that can work with other business systems, like CRM software, marketing automation tools, email platforms, and e-commerce platforms. This makes it easier for info to flow and works better.