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Over the course of the past few years, DashThis has distinguished itself as a top marketing reporting tool, which has resulted in global recognition for the company. After having the opportunity to study its functions and capabilities, it is easy to see why it stands out from the crowd of other marketing tools that are always being developed. This is because it has a unique combination of features that no other marketing tool has.
Although DashThis was started in 2011 with a very small team consisting of roughly 30 diligent individuals, the firm has come a long way since its inception. In fact, DashThis has become one of the most successful companies in its industry.The firm, which has its headquarters in Canada, has a presence all over the world and offers its services to a diverse range of companies and marketers in a number of different countries.
As someone who has investigated and made use of this technology, I have acquired an appreciation for the multiple capabilities. it contains as well as the value it brings to marketing plans on a worldwide scale. This has allowed me to create an appreciation for the numerous capabilities it possesses as well as the value it contributes to marketing strategies. In this comprehensive analysis, I plan to go deeper into DashThis, shedding light on its intricacies, benefits, and the essential characteristics that make it a vital instrument in the field of marketing analytics.
DashThis Specifications
In general, DashThis is an all-encompassing reporting and analytics platform that may assist organizations of any size in tracking the efficacy of their marketing efforts and improving their decision-making processes.
Feature | Description |
---|---|
Data Sources | DashThis can collect data from over 30 social media platforms, as well as Google Analytics, Google Ads, and other marketing tools. |
Reporting | DashThis offers a variety of pre-built reports, as well as the ability to create custom reports. Reports can be viewed in real time or scheduled to be delivered via email or PDF. |
Visualization | DashThis offers a variety of visualization options, including charts, graphs, and tables. |
Collaboration | DashThis allows users to share reports with others and collaborate on projects. |
Integrations | DashThis integrates with a variety of other marketing tools, such as HubSpot, Salesforce, and MailChimp. |
Pricing | DashThis offers a variety of pricing plans, starting at $39 per month. |
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What is DashThis?
DashThis is a marketing reporting dashboard solution that is hosted in the cloud and enables customers to construct personalised dashboards for search engine optimisation (SEO), search engine marketing (SEM), social media analytics, and display advertising reporting. Users of the platform are granted the ability to combine different data sources in any combination, with the end goal of displaying all of their essential marketing data in a single report that is capable of auto-updating and is also capable of automating its dissemination to stakeholders via email.
DashThis review: Custom Dashboards
Inside of Dashthis, individualised dashboards can be developed in accordance with the nature of your company, its objectives, and its requirements. You have the ability, in your role as a marketer, to build distinct groups for each of your customers and, within these, either one primary dashboard or numerous dashboards for each of your campaigns. Alternately, if you own a small company or are self-employed, you can use distinct groups for each individual marketing campaign. This could involve the following:
- SEO traffic campaigns
- Email marketing campaigns
- Facebook ad campaigns
- Etc, etc…
You need to add the connections you want before you can make a dashboard. After that, you can make these three dashboards:
- Dashboards for campaigns. You can use this kind of platform for different kinds of campaigns, like PPC campaigns, Google Ads campaigns, advertising campaigns, and more.
- Dashboards that roll. Dashboards that roll over time are used for ongoing reports and let you see how well a campaign is doing over time. This is a great way for marketers to show clients how their work is going.
- Dashboards every so often. Here, you can make records for different time periods, like daily, monthly, quarterly, and yearly. These are also good places to use DashThis because it tells you which connections work best with each template.
DashThis review: Customizable Templates
Dashthis does an excellent job of providing templates for you to use, and it is convenient that you can rapidly alter them for either your own company or the company of one of your customers. If you take the effort to build your own unique templates, you will be able to save time in the future and impress your clients by providing them with individualised reports that contain your company’s name and logo.
After you have created a template, you will have the opportunity to quickly use it again by constructing a new dashboard based on the template. This will allow you to use the template more than once.
DashThis review: Excellent Customer Support
You still have access to an exceptional degree of customer assistance despite the fact that the reporting tools offered by DashThis provide a great deal of power and are really simple to use. In the event that you get lost while configuring your dashboard or marketing reports, you are able to ask a question of your product professional and receive an answer within minutes!
You no longer have to wait around aimlessly for days on end, unable to decide what action to take next. Simply send an email to the ”Product Specialist” tab located in the upper right-hand corner of your account, and a member of the DashThis team will be ready to assist you.
Final Words
If you are willing to make a financial investment, DashThis is a good alternative to Google Data Studio, as I have personally discovered. This is particularly true if you consider the price of DashThis. As someone who carefully maintains their finances, I’ve found that even a monthly membership of $39 can be a bit costly for my needs, especially when considering the fact that my clients only need to access the dashboards on occasion, perhaps once a week.
This is because my clients only need access to the dashboards when they are making changes to their accounts. Nevertheless, I feel it’s important to highlight the fact that, for digital marketing organisations, DashThis has the potential to be an investment that is both worthwhile and fruitful over time.
DashThis review: The Good and Bad
DashThis is a digital marketing report tool that is simple to use and is geared for marketers, freelancers, small enterprises, agencies, and franchises. It interacts with over 34 different platforms, allowing you to save all of your performance data in a single location and providing you with pre-made, configurable templates that make it possible to generate marketing reports in a matter of minutes.
The Good
- Easy to use
- 34+ platform integrations
- Pre-made customizable templates
- Create marketing charts and reports in minutes
- Can set up scheduled reports
The Bad
- Limited customization options on the Individual plan
- Can only access a Customer Success Specialist on the higher plans
- Some users report occasional integration issues
Questions and Answers
In general, I had a wonderful experience with the product; nevertheless, I ended up switching to another brand primarily due to the difference in price. I prefered the design of the Dash better, but that is not a sufficient justification to choose one tool over another because both tools perform the same function. In general, I believe it is an excellent product and that it is nicely constructed.
Encryption of data. Due to the fact that Dash is accessed through your web browser, this is the only means of communication that is permitted between Dash and the internet. When you utilise Dash, you will notice that the URL starts with a “https” prefix every time. This means that all of the information is encrypted, which protects sensitive details like your login information from being viewed by unauthorised parties.