Table of Contents
Meltwater and Hootsuite are two popular social media management tools that people and businesses use to track and control their online presence. Both systems have some things in common, but they are also different in several important ways. In this comparison, we’ll look more closely at Meltwater and Hootsuite’s features, pros, and cons, to help you decide which platform is best for your needs.
Meltwater is a platform for monitoring the media and managing social media. It gives users real-time information about how their business is being talked about online. The platform lets users watch and analyze how their business does on social media, keep an eye on their online reputation, and interact with their audience on multiple social media channels. Meltwater also offers analytics and reporting tools that are backed by AI to help businesses make decisions based on data.
Hootsuite, on the other hand, is a social media management platform that lets users handle multiple social media accounts from a single dashboard. Hootsuite lets you schedule and post social media updates, keep track of your fans and talk to them, and measure how well your social media is doing. Hootsuite also works with more than 150 social media platforms and apps to make it easier for businesses to handle their social media.
what is Meltwater ?
Meltwater is a platform for media tracking and social media management that shows how a brand is doing online in real time. It lets businesses watch and analyze how well they do on social media, keep an eye on their online reputation, and interact with their audience on more than one social media channel. Meltwater also offers analytics and reporting tools that are backed by AI to help businesses make decisions based on data.
what is Hootsuite?
Hootsuite is a platform for managing social media accounts that lets users handle multiple accounts from a single dashboard. It has features like scheduling and posting social media posts, keeping an eye on followers and interacting with them, and measuring how well social media is doing. Hootsuite also works with more than 150 social media platforms and apps to make it easier for businesses to handle their social media. You can download this app from its official website
which is better?
Meltwater is perfect for businesses that put a lot of emphasis on media monitoring and research, since it gives real-time information about a brand’s online presence. It has powerful analytics and reporting tools that are powered by AI and help businesses make decisions based on data. Meltwater is also known for its huge media database, which has millions of sources like traditional news outlets and social media networks.
On the other hand, Hootsuite is a tool for managing social media accounts that works well for businesses with multiple accounts. It has features like scheduling and posting social media posts, keeping an eye on followers and interacting with them, and measuring how well social media is doing. Hootsuite also works with more than 150 social media sites and apps, which makes it a useful tool for managing social media.
Meltwater: THE GOOD AND THE BAD
The Good
- Real-time online brand insights
- AI-driven reporting and analytics
The Bad
- Limited social media account management
Hootsuite: THE GOOD AND THE BAD
The Good
- Free version available
- User-friendly interface
The Bad
- Simple reporting and analytics
FAQS
Reviewers thought that Meltwater was the best choice when it came to the quality of ongoing product support. When it came to new features and roadmaps, our critics liked Meltwater’s direction more than Hootsuite’s.
From a single dashboard, you can make, schedule, post, and manage your content and ad campaigns across all of your social networks. We help you get the most out of your social marketing by giving you information in real time, so you can focus on other parts of your business.